OVERVIEW & ROLE
I created an app design that simplifies the management of photos and videos. It makes sharing high-quality content with friends or business partners effortless.
Wireframing
UX Design
User Interviews
CHALLENGE
Organize and share high-quality photos and videos effortlessly among friends without utilizing apps that have a complex and unintuitive process for connecting, uploading, and sharing content.
PROCESS
I launched the design process by creating wireframes based on the functionalities I considered useful and then did user interviews.
I used a rough guideline of questions and interviewed 4 people with a general interest in photography.
The goal was:
to find out if there is a need for such an app overall
to investigate how users take, manage and share photos and videos currently
to find out if pain points occur during those processes
Major findings were:
Users would always use the smartphone's in-built camera app for photo-taking
Except for trimming video content users were not very engaged in editing photos and videos
Users use Whatsapp to share photos and videos with friends when the quality doesn't matter
To share high-quality content they use Google photos, email or Wetransfer
Users wish to share content in high-quality with friends but haven't found a convenient way to do so yet
LESSONS LEARNED
The interviews helped remove unnecessary features that I would have otherwise added (e.g. photo taking and photo editing feature)
Only speaking with 4 users helped creating 2 personas that with different goals and motivations
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